We operate internet businesses.

Internet Industries partners with founders of profitable software businesses that have stalled.

Whether you built it yourself or acquired it, we help increase its value through better positioning, product strategy, design, distribution and execution.

Keep your company. Get the operating capability it is missing.

No equity required for most operating partnerships.
Why we exist

Building software has become easy.
Building a business hasn't.

AI has dramatically reduced the cost of writing software.

It hasn't reduced the difficulty of positioning products, finding customers, retaining users or building a company people want to own.

Most founders don't fail because they can't build.

They fail because they have to become experts in everything else.

How the model works

Aligned economics without giving away your company.

Most operating partnerships combine a modest monthly operating fee with a time-limited share of revenue growth above the business's existing baseline.

You retain ownership and final decision-making authority.

We only participate in the additional value we help create.

STARTING MRR        $1,000
GROWTH BASELINE     $1,000
NEW MRR             $3,000
REVENUE GROWTH      $2,000

INTERNET INDUSTRIES
PARTICIPATION       Applied only to growth above baseline

EQUITY              Not required
TERM                Defined in advance
CONTROL             Retained by founder
Three ways to work with us

Every internet business needs a direction.

We help determine whether the best outcome is to grow the business, prepare it for sale or explore an acquisition.

01
Grow
Operating partnership

We work alongside you to improve positioning, pricing, product strategy, onboarding, retention and distribution. You keep ownership. We share in the additional value we help create.

For founders who believe the product has more potential but need experienced operating support.

02
Sell
Exit preparation

We improve the parts of the business that influence buyer confidence and valuation, including positioning, financial reporting, documentation, metrics and presentation. We then help prepare the business for market.

For founders considering an exit who do not want to sell an under-prepared asset.

03
Acquire
Selective acquisition

In limited cases, we may acquire the business directly or structure an exit through seller financing, revenue participation or a qualified acquisition partner.

For founders who want to step away and believe the product deserves a permanent operator.

We increase the value of internet businesses that already have evidence people want them.

Have a software business making $500 to $5k MRR?Apply for an operating assessment.

Apply
What this looks like

A stalled SaaS business. A focused 90-day operating plan.

STARTING POSITION

Monthly revenue       $1,200
Paying customers      43
Primary problem       Growth stalled
Founder goal          Reach $3k MRR or prepare for sale


FIRST 30 DAYS

[01] Interview customers
[02] Reposition the product
[03] Rewrite the landing page
[04] Review pricing and packaging
[05] Install proper product analytics


DAYS 31 TO 60

[06] Improve activation and onboarding
[07] Build lifecycle email sequences
[08] Establish one acquisition channel
[09] Fix churn and retention gaps


DAYS 61 TO 90

[10] Measure commercial impact
[11] Document repeatable systems
[12] Decide whether to grow, hold or sell

The exact work depends on the business. The principle does not: diagnose the constraint, execute the highest-impact changes and measure the commercial result.

Who we work with
STATUS / LOOKING FOR OPERATING PARTNERS

We work with internet businesses that already have:

[01]  A launched product
[02]  Paying customers
[03]  Evidence of demand
[04]  A committed founder

Preferred range   $500—$5k MRR

Not a fit          Idea stage / pre-product

We look for useful products with paying customers, understandable markets, manageable technical debt and founders willing to act.

We are less concerned with rapid growth than clear evidence that customers receive genuine value.

What we do

The operating capability most small software businesses are missing.

We work across product, design, development and distribution rather than handing the founder a strategy document and walking away.

Positioning
Landing Pages
Pricing
Product Strategy
Customer Research
Onboarding
SEO
AI Discoverability
Growth Systems
Retention
Launch Strategy
Exit Preparation
Analytics
Lifecycle Email
Conversion
Financial Reporting
Documentation
Sale Preparation
The operator

Internet Industries is led by Travis Street.

Travis is a product strategist, designer and full-stack developer with 15 years of experience working between technical teams and commercial stakeholders.

His work covers product strategy, positioning, user experience, software development, go-to-market execution and operational systems.

Internet Industries was created to apply those capabilities to overlooked software businesses with existing customers and unrealised potential.

About Travis
Operated internally

We build and operate software too.

Internally operated product

Consult Now

Expert discovery and operating tools for independent consultants.

consult.now
Internally operated product

Knowlith

Customer intelligence, product feedback and support infrastructure for software companies.

knowlith.com
Our belief
"Software is abundant.

Exceptional businesses are not."

Internet Industries exists to close the gap.

The arrangement

No equity required

Most operating partnerships are structured without taking ownership.

You keep control

The founder retains ownership and final decision-making authority.

We execute

This is not a strategy report followed by occasional advisory calls.

Defined terms

Fees, revenue participation, responsibilities and exit conditions are agreed in advance.

Application
How did you acquire the business?
What are you looking for?
Biggest challenge
How involved do you want to remain?
How many hours can you commit each week?
We review every application personally.
We only partner with a small number of businesses each year.
Application received.

Status: In review

We review every application personally.
We only partner with a small number of
businesses each year.